Marketing Support Specialist - Arthagraha General Insurance

Join Arthagraha General Insurance as a Marketing Support Specialist and play a pivotal role in driving brand awareness, customer engagement, and business growth in the dynamic insurance sector. Based in Kemayoran, Jakarta Raya, this full-time position offers a unique opportunity to work with a leading insurance provider, leveraging your marketing expertise to create impactful campaigns and strategies.

As a Marketing Support Specialist at Arthagraha General Insurance, you will be part of a team dedicated to enhancing our market presence and customer satisfaction. This role involves a mix of creative and analytical tasks, utilizing tools like Google Analytics, Meta Ads Manager, and Hootsuite to manage and optimize our digital marketing efforts. You'll work closely with the marketing team to develop and execute campaigns that resonate with our target audience, ensuring our brand message is consistently delivered across various channels.

With a focus on data-driven decision-making, you'll analyze marketing performance metrics, identify trends, and propose actionable insights to continuously improve our marketing strategies. This role is perfect for a professional with a background in marketing, a passion for insurance, and a desire to make a tangible impact in a growing industry.

📋 Tanggung Jawab Pekerjaan

• Manage and optimize digital marketing campaigns using Google Analytics, Meta Ads Manager, and Hootsuite.
• Assist in the development and execution of marketing strategies to enhance brand awareness and customer engagement.
• Conduct market research to identify trends and opportunities, providing actionable insights to the marketing team.
• Create and maintain marketing materials, including social media content, email newsletters, and promotional materials.
• Monitor and analyze marketing performance metrics to assess the effectiveness of campaigns and propose improvements.
• Collaborate with the marketing team to ensure consistent brand messaging across all channels.
• Assist in the coordination of marketing events and promotions, ensuring they align with company goals.
• Provide support in the development of customer engagement strategies to foster loyalty and satisfaction.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• 2-4 years of experience in marketing, preferably in the insurance or related industries.
• Proficient in using Google Analytics, Meta Ads Manager, and Hootsuite.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Excellent communication and interpersonal skills to work effectively with cross-functional teams.
• Creative and strategic thinker with a passion for developing impactful marketing campaigns.
• Familiarity with insurance products and services is a plus.
• Ability to work in a fast-paced environment and meet tight deadlines.

🛠️ Keahlian

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